Jane had always dreamed of creating her own wellness academy. She knew her expertise was valuable, but with only videos and slides sitting in her Google Drive, it felt impossible to turn that into something professional. Delivering through an awarding organisation seemed like the easy option, but she hated how generic it looked — the same design, the same learner experience, and no space for her brand. What she wanted was clear: a platform that felt like hers, looked like hers, and told her story.
A fully branded academy with her own name, logo, and colours.
A professional learner experience that felt unique, not generic.
The ability to use her existing content alongside accredited qualifications.
A scalable model that could grow from her first learners into a sustainable business.
With OSL’s “Your Academy” package (£100/month), Jane instantly connected her expertise to a full library of learning and assessment materials — all delivered under her own brand. Now, when learners visit her site, her name, her logo, and her identity are front and centre. Her academy blends her content with 100s of OSL’s ready-to-use qualifications and CPDs. No tech build. No long setup. Just a professional academy that feels 100% hers.
Jane offers three qualifications and a suite of CPDs:
Level 4 Certificate in Understanding Eating Disorders, Nutrition, and Mental Well-Being (£2,000 per learner) – 16 learners per year.
Level 3 Certificate in Gut-Brain Health and Wellness (£300 per learner) – 30 learners per year.
Level 3 Award in Understanding Nutrition for Mental Health and Emotional Well-Being (£299 per learner) – 28 learners per year.
8 CPDs, sold individually (£99 face value) – 130 CPDs per year.
Revenue: £62,242
OSL Delivery Costs: £5,340
Net Profit: £56,902 (before £1,200 annual platform fee)
This means Jane retains over 90% gross margin, demonstrating the strength of her pricing model against OSL’s low per-user fees.
With 204 sales annually, Jane already establishes a strong income stream from a relatively small learner base.
As learner numbers grow, she can scale into OSL’s Full Control plan (£1,500/month) to access unlimited users and a wider library of qualifications and CPDs.
Her CPD bundle strategy provides flexibility to upsell and cross-sell, boosting learner lifetime value.
Jane’s Wellness Academy proves how a branded OSL platform can deliver high profitability, strong learner impact, and scalability. Her blend of premium qualifications and accessible CPDs positions her business as a credible, sustainable education provider in the wellness sector.
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